
Supporting the well-being and happiness of the four-legged
elite athletes and their mushers

Coming soon!
Brands
We will be selling selected products from the following brands:
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Swedish Centerlines
VIP Dogwear
Lumac Sledding
Canelana
Tails of Trails
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We will add the products to the shop during the autumn, so follow us on Instagram to get the latest updates about the new arrivals.
We are already accepting larger pre-orders so you can email us if there is something you would like to order from the brands mentioned above.


Who are we?
We are Jussi and Inka Holck, a musher couple from Rovaniemi who are passionate about the sled dog sports. We wanted to open a new webstore for sled dogs and mushers, where we can sell our own hand-made products, as well as carefully selected items from hand-picked brands we know, which support the overall well-being and happiness of sled dogs and mushers whether on the race trails, at work, or during their free time.
Why to choose us?
Custom Craftsmanship
We make products ourselves that we have designed and developed over the years. Most of these products are made to order, in order to avoid excessive stockpiling and to reduce environmental impact.
Carefully hand-picked
products
We have selected only carefully curated products for the store, the ones that we know best support the overall well-being of both dogs and mushers, whether on the trail or during downtime.
Customer Satisfaction
Customer satisfaction is important to us, and we value smooth and straightforward transactions. Our goal is to serve our customers professionally and responsibly. We are happy to serve both private individuals and business clients.


